Bachelor of Arts (Hons) Graphic Design and Multimedia

The Graphic Design programme equips students with the fundamental principles of art and design, along with the technical skills necessary to develop creative concepts and execute design projects across both analog and digital platforms. A multimedia-focused approach ensures students gain expertise in applying design principles to various mediums, including print, digital, web, and time-based media such as video and audio production. This versatility enables graduates to adapt their skills to a wide range of industries.

The programme prepares students for careers in Visual Design, Advertising, Public Relations, Publishing, Journalism, Marketing, and Events Management. Graduates will possess both theoretical knowledge and practical expertise in conceptualizing graphic design solutions, creating memorable corporate identities, developing effective branding strategies, and executing impactful advertising and marketing campaigns.

• STPM: Grade C in any 2 subjects.
• STAM: Minimum grade of Jayyid.
• A-Level: Grade D in any 2 subjects.
• UEC: Grade B in 5 subjects.
• SAM: ATAR 70 and Grade B in any 2 subjects.
• CPU: Average of 70% in any 6 subjects.
• IB Diploma: Minimum 24 points (excluding bonus points).
• TVET Diplomas (DKM/DVM/DLKM): 

- Fully accredited by MQA

- Minimum CGPA 2.50 or CGPA 2.00 + 2 years relevant work experience

- Admission screening + Bridging Programme if required

- Credit transfer considered on a case-by-case basis

• Foundation from UTAR: Minimum CGPA of 2.00
• Matriculation / Foundation (Other Institutions): Minimum CGPA of 2.00
• Diploma (Level 4, MQF): Minimum CGPA of 2.00
• Advanced Diploma (Level 5, MQF): Minimum CGPA of 2.00
• Other Equivalent Qualifications: Recognised by the Malaysian Government.

Portfolio Submission Requirements:

• Portfolio Submission: Required for all applicants, regardless of SPM Art subject.
• Drawings Required: Three drawings demonstrating specific artistic skills.
• File Format: JPEG (each drawing must be scanned or photographed clearly).
• Video Recording: Must record the drawing process for all three drawings.
• Video Content: Applicant’s face and close-ups of the drawing process must be visible.
• Submission Method: Via WeTransfer or Plus Transfer.
• Additional Instructions: Detailed guidelines for drawings and video submission will be provided.
• Exemption: Applicants with Foundation/Matriculation/Diploma in a relevant field or equivalent qualifications may be exempt.
• Interview: The panel may invite applicants for an interview if necessary.

English Language Requirements:

1. Malaysian Applicants:

• STPM / UEC / Other qualifications NOT fully in English: Credit in SPM English / Grade C in O-Level English / Grade B in UEC English / MUET Band 3 / IELTS Band 5.0 / TOEFL 40 (iBT) / TOEFL 7.5 (Essentials) / PTE 47 / Cambridge English 154 / OET 100 / ELS CIEP Level 107.
• A-Level / SAM / CPU or qualifications fully in English: English pass at SPM level / equivalent (No additional English test required).
• Applicants with only a pass in SPM English or equivalent: Must take and pass the English Enhancement Programme (Levels 7 & 8) before joining the Bachelor's programme.

2. International Applicants:

• IELTS - Band 5.5
• MUET - Band 3
• TOEFL (IBT) - 46
• TOEFL (Essentials) - 8
• PTE - 51
• Cambridge English - 160
• OET - 200
• ELS CIEP - Level 108
• CEFR - Low B2

Note: These requirements do not apply to students whose entry qualifications were fully conducted in English or who come from countries where English is the official language. However, they must still have a pass in SPM English or equivalent.