BA (Hons) Events Management
Course overview
Qualification | Bachelor's Degree |
Study mode | Full-time, Part-time |
Duration | 3 years |
Intakes | September |
Tuition (Local students) | RM 153,223 |
Tuition (Foreign students) | RM 182,165 |
Admissions
Intakes
Fees
Tuition
- RM 153,223
- Local students
- RM 182,165
- Foreign students
Estimated cost as reported by the Institution.
Application
- Data not available
- Local students
- Data not available
- Foreign students
Student Visa
- Data not available
- Foreign students
Every effort has been made to ensure that information contained in this website is correct. Changes to any aspects of the programmes may be made from time to time due to unforeseeable circumstances beyond our control and the Institution and EasyUni reserve the right to make amendments to any information contained in this website without prior notice. The Institution and EasyUni accept no liability for any loss or damage arising from any use or misuse of or reliance on any information contained in this website.
Entry Requirements
- A Level: Must include passes at A2 in at least one subject.
- BTEC: Extended Diploma (QCF) or Diploma (QCF).
- International Baccalaureate: Diploma with 24 points including a minimum of 15 points at Higher Level.
- Other equivalent qualifications accepted by the university.
Note: We would normally expect you to have Grade C in GCSE English and Maths (See below for accepted equivalences)
English Language Requirements:
- Overall IELTS 5.5 with a minimum of 5.5 in Writing and Speaking; minimum 5.5 in Reading and Listening (or recognised equivalent).
Curriculum
This course has a common first year with our Tourism and Hospitality Management degrees to provide a thorough grounding in business concepts, service marketing and management. Everything you learn on the course is designed to have practical value throughout your career.
In your second and third years you’ll go on to learn about the financial and legal aspects of events management. You’ll have the opportunity to focus on specific topics and skills, including sporting, cultural, arts and heritage events and project management.
Throughout the course you’ll analyse and discuss current and emerging issues in events management and critically evaluate how various theories apply to the practical business of running a successful event.
By the end of the course you’ll be well placed to gain employment in the industry at home or abroad.
Year 1
- The Events Industry
- The Business Environment for the Leisure and Cultural Industries
- Service Sector Marketing: Principles & Practice
- People, Organisations and Management
Year 2
- Accounting and Finance for the Cultural industries
- Leading and Managing People in the Leisure and Creative Industries
- The Law for Live Events
- Celebration, Ritual and Culture in the Events Industry
- Hospitality, Organisation and Management
Optional:
- Destination Marketing
- Global Scholars
Optional Placement Year
This course offers the opportunity of year-long placement between years two and three. If you choose to take this option, you’ll spend your third year on a placement with a relevant company or organisation, adding valuable practical experience to your growing academic knowledge.
The extra placement year means it will take four years to complete your studies, instead of three.
Year 3
- The Business Professional
- Exhibition and Conference Management
- Sports & Event Tourism
- Strategic Management for Events
- Niche Marketing for Events and Leisure
Optional:
- Culture, Mobility and the Tourist Landscape
- Heritage, Museums and Cultural Tourism
- Food and Beverage Management
- Artist Management