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BA (Hons) Fashion Design with Marketing
Course overview
| Qualification | Bachelor's Degree |
| Study mode | Full-time |
| Duration | 3 years |
| Intakes | January, May, September |
| Tuition (Local students) | RM 83,045 |
| Tuition (Foreign students) | RM 96,510 |
About
The BA (Hons) Fashion Design with Marketing is designed to prepare graduates to meet the global fashion market demands in strategic planning, innovations, better product designs and inventive marketing concepts. The speed of delivery, quality of production and creativity in design are also critical aspects of this new technology-driven industry. Market intelligence, fashion trend forecasting, plus the fundamentals of business and marketing management are invaluable areas necessary to keep fashion fresh, alive and up-to-the-minute.
Admissions
Intakes
Fees
Tuition
- RM 83,045
- Local students
- RM 96,510
- Foreign students
Estimated cost as reported by the Institution.
Application
- Data not available
- Local students
- Data not available
- Foreign students
Student Visa
- Data not available
- Foreign students
Every effort has been made to ensure that information contained in this website is correct. Changes to any aspects of the programmes may be made from time to time due to unforeseeable circumstances beyond our control and the Institution and EasyUni reserve the right to make amendments to any information contained in this website without prior notice. The Institution and EasyUni accept no liability for any loss or damage arising from any use or misuse of or reliance on any information contained in this website.
Entry Requirements
- UCSI Foundation: Pass
- STPM / A-Level: 2 principal passes
- UEC: 5 credits
- Diploma: Pass
- Other Year 12 equivalent: Average score of 60%
- National matriculation: CGPA 2.0
- International Baccalaureate: 26/42
English Requirements
- A distinction (A+, A or A-) in the English Language subject at SPM/UEC level; or MUET Band 5; or a score of 213 (computer-based) / 550 (writing-based) / 80 (internet-based) in TOEFL; or Band 5.5 in IELTS.
- In the event that the English Language Requirements are not met, student may be required to undertake additional English module(s) prior to or concurrently with the undergraduate programme, based on the University’s decision.
Curriculum
- Colour
- Drawing
- Painting
- Basic Typography
- Introduction to Computer Graphics
- Principles Of Design
- Fashion Illustration and Design Communication
- Garment Construction and Fashion Sewing
- Art History
- Visual Communication
- Life Drawing
- Integrated Marketing Communication in Fashion
- History of Fashion
- Creative Cutting
- Design Development and Portfolio
- Fundamentals of Management
- Fundamentals of Marketing
- Customer Communication
- Fabric and Functions
- Industry Brief 1 - Production and Realisation
- Industry Brief 1 - Research and Design Presentation
- Extra-curricular Learning Experiences 2 (MPU-U4)
- Business Modeling with Spreadsheet
- Entrepreneurship
- Industry Brief 2 - Production and Realisation
- Industry Brief 2 - Research and Design Presentation
- Sculpting with Fabric
- Fashion Retailing
- Creative Fashion Presentations
- Industrial Design and Manufacture
- Final Major Project - Research, Idea Development and Rationale
- Men’s Wear - Tailoring Manufacture and Styling
- Fashion Show Production - Collaborative Project
- Corsetry Construction Techniques
- Final Major Project - Portfolio and Dissertation
- The Digital Fashion Image
- Final Major Project - Realisation and Manufacture