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Bachelor of Marketing (Hons)
Course overview
| Qualification | Bachelor's Degree |
| Study mode | Full-time |
| Duration | 3 years |
| Intakes | March, May, October |
| Tuition (Local students) | RM 44,500 |
| Tuition (Foreign students) | RM 51,000 |
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Admissions
Intakes
Fees
Tuition
- RM 44,500
- Local students
- RM 51,000
- Foreign students
Estimated cost as reported by the Institution.
Application
- Data not available
- Local students
- Data not available
- Foreign students
Student Visa
- Data not available
- Foreign students
Every effort has been made to ensure that information contained in this website is correct. Changes to any aspects of the programmes may be made from time to time due to unforeseeable circumstances beyond our control and the Institution and EasyUni reserve the right to make amendments to any information contained in this website without prior notice. The Institution and EasyUni accept no liability for any loss or damage arising from any use or misuse of or reliance on any information contained in this website.
Entry Requirements
- Pass Sijil Tinggi Persekolahan Malaysia (STPM) with minimum of 2 Principal Passes in the relevant subject;
- Pass A-Levels with minimum 2 Passes in the relevant subjects;
- Pass South Australian Matriculation (SAM) with a Tertiary Entrance Rank (TER) 70 and Grade B in relevant subjects;
- Pass Canadian Pre-University (CPU) with an average of 70% in 6 relevant subjects;
- Pass Unified Examination Certificate (UEC) with Grade B in 5 subjects;
- Pass Foundation programmes from Manipal International University (MIU);
- Pass Foundation programmes in related fields from other institutions;
- Pass in International Baccalaureate (IB) with at least 24 points;
- Pass Matriculation Certificate in related fields, recognized by the Ministry of Education;
- Pass Diploma in related fields from any other institutions;
- Other equivalent qualifications recognized by the Malaysian Government;
- A Pass in Mathematics in SPM, ‘O’ Level or equivalent.
AND
- English Language requirement.
Curriculum
Semester 1
- English For Professional Communication
- Financial Accounting
- Professional Development
- Business Statistics
- Principles Of Management
- Microeconomics
Semester 2
- Business Law
- Business Mathematics
- Macroeconomics
- English For Management
- Management Accounting
Semester 3
- Hubungan Ethnic Or Bahasa Komunikasi 3
- Introduction To Psychology
- Family Issues
Semester 4
- Principles Of Marketing
- Project Management
- Financial Management
- Organizational Behaviour
- Consumer Behaviour
Semester 5
- Human Resource Management
- Internet Marketing
- Corporate Governance
- Operations Management
- Financial Statement Analysis
Semester 6
- Co-Curriculum
- Entrepreneurial Skills & Business Ethics
- Pengajian Malaysia Or Titas
Semester 7
- Advertising And Promotion Management
- Business Taxation
- Supply Chain Management
- Strategic Marketing Management
Semester 8
- Service Marketing
- Strategic Brand Management
- Research Methods For Marketing
- Global Marketing
Semester 9
- Research Project/Internship