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BA (Hons) Business Studies with Marketing
Course overview
| Qualification | Bachelor's Degree |
| Study mode | Full-time |
| Duration | 4 years |
| Intakes | September |
| Tuition (Local students) | Data not available |
| Tuition (Foreign students) | RM 295,096 |
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Admissions
Intakes
Fees
Tuition
- Data not available
- Local students
- RM 295,096
- Foreign students
Estimated cost as reported by the Institution.
Application
- Data not available
- Local students
- Data not available
- Foreign students
Student Visa
- Data not available
- Foreign students
Every effort has been made to ensure that information contained in this website is correct. Changes to any aspects of the programmes may be made from time to time due to unforeseeable circumstances beyond our control and the Institution and EasyUni reserve the right to make amendments to any information contained in this website without prior notice. The Institution and EasyUni accept no liability for any loss or damage arising from any use or misuse of or reliance on any information contained in this website.
Entry Requirements
- 320 to 340 tariff points, including 200 to 220 from 2 A-levels (e.g. A,B) or equivalent qualifications. BTEC Extended Diploma: DDM.
- Recommended GCSEs: This course requires a minimum of 5 GCSEs, or equivalent, at grades A* to C, including Maths and English or equivalent.
- If English is not your first language: IELTS 6.0 (Academic) or above.
Curriculum
Year 1 - Level C (Certificate Level)
Core Units:
- Marketing
- Legal Relationships
- Introduction to Economics
- Introduction to Management
- International Awareness and Management Ethics
- Accounting and Quantitative Analysis
Year 2 - Level I (Intermediate Level)
Core Units:
- Financial Analysis
- Professional Development
- Simulated Business Exercise
- Understanding Organisations & Human Resource Management
- Specialist marketing units:
- Consumer behaviour and market research
Year 3 - Your Placement Year
Year 4 - Level H (Honours Level)
Core Units:
- Project (double-weighted unit)
- Strategic Management
- Contemporary Issues in Management
Plus specialist marketing units:
- Strategic Marketing Management
- International Marketing Management