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Advertising and Marketing Communications
Course overview
| Qualification | Diploma |
| Study mode | Full-time |
| Duration | 2 years |
| Intakes | January, September |
| Tuition (Local students) | RM 24,500 |
| Tuition (Foreign students) | RM 93,571 |
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Admissions
Intakes
Fees
Tuition
- RM 24,500
- Local students
- RM 93,571
- Foreign students
Estimated cost as reported by the Institution.
Application
- Data not available
- Local students
- Data not available
- Foreign students
Student Visa
- Data not available
- Foreign students
Every effort has been made to ensure that information contained in this website is correct. Changes to any aspects of the programmes may be made from time to time due to unforeseeable circumstances beyond our control and the Institution and EasyUni reserve the right to make amendments to any information contained in this website without prior notice. The Institution and EasyUni accept no liability for any loss or damage arising from any use or misuse of or reliance on any information contained in this website.
Entry Requirements
- Ontario Secondary School Diploma (OSSD), or equivalent, or 19 years of age or older with mature student status
- Grade 12 compulsory English, C or U, or equivalent, OR Conestoga College Preparatory Communications
Curriculum
Level 1
- Concept And Copy
- Advertising Research Techniques
- Interpersonal And Group Dynamics
- College Reading & Writing Skills
- Presentation Skills
- Advertising Production Software
- Principles Of Marketing
Level 2
- Advertising I
- Advanced Advertising Production Software
- Advertising Sales and Sales Management
- Broadcast Advertising - Radio
- Layout and Print Theory/Workshop
- Design to Prepress/Digital Imaging Dynamics
- Public Relations
- Electives: General Education
Level 3
- Web Techniques/New Media
- Media Planning
- Direct Response
- Creativity and Design
- Entrepreneurship & Entrepreneur You!
- Safety in the Workplace
- Electives: General Education
Level 4
- Integrated Marketing Communications
- Broadcast Advertising - Television
- Portfolio Development
- Work Experience (Advertising)
- Copy Writing
- Advanced Web Techniques
- Advertising Career Planning
- Event Marketing and Promotions